Analyze

Analyze

Good ideas need a well thought-out strategy to realise their full potential.

Whatever your mission: acquiring a new market, rethinking a website, repositioning a product range or expanding your target audience, we start by analysing the existing situation.
We always prefer to start from a strategic reflection based on measured elements (studies, analytics, marketing data…), confirmed trends and insights, and well-defined MarCom objectives, before embarking on a creative phase or the implementation of an action plan.
Of course we can also start from a strategy that has already been defined in order to develop the creative work and define the implementation and operational plans.
But we are convinced that without a good strategy, a good idea will always pass like a boat in the night, as David Ogilvy used to say.

MarCom & Brand Strategy / Consumer Insights & Research / Data Analysis / Content & Resource Strategy / Digital Transformation

ADEPS – Sports Institution of the Fédération Wallonie Bruxelles

5-year strategy and repositioning of the brand

For ADEPS, we have analysed all their studies and communication materials in order to define the brand and communication strategy for 2023. A very exciting project for a noble cause.

#Adeps #AdepsOfficial #BrandStrategy #Positioning #CommunicationStrategy #Cooperation #Teamwork #Research #ConsumerUnderstanding #Market Study

Pangloss International

Launch of a new service offer aimed at Top Executives

Specialised for many years in outplacement, Brussels based company Pangloss entrusted us with the positioning and communication strategy for the launch of a new offer aimed at Top Executives and C-levels.

#Outplacement #Branding #Charter #VisualIdentity #UniversGraphic #BrandDesign #BrandAssets

Case 1

EBAAVisualisation de données en real time

ADEPS – Sports Institution of the Fédération Wallonie Bruxelles

5-year strategy and repositioning of the brand

For ADEPS, we have analysed all their studies and communication materials in order to define the brand and communication strategy for 2023. A very exciting project for a noble cause.

#Adeps #AdepsOfficial #BrandStrategy #Positioning #CommunicationStrategy #Cooperation #Teamwork #Research #ConsumerUnderstanding #Market Study

Case 2

EBAAVisualisation de données en real time

Pangloss International

Launch of a new service offer aimed at Top Executives

Specialised for many years in outplacement, Brussels based company Pangloss entrusted us with the positioning and communication strategy for the launch of a new offer aimed at Top Executives and C-levels.

#Outplacement #Branding #Charter #VisualIdentity #UniversGraphic #BrandDesign #BrandAssets

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