Creation and development of a new website for Golle, a specialist in helping companies in difficulty.

Customer: Golle

Webdesign, copywriting, SEO, web development, Google adwords

Woomera created and developed a new, simple and effective website and set up conversion campaigns via adwords for Golle, a company specializing in support for companies in difficulty.

Covid, inflation and energy prices have all had a very negative impact on the performance and profitability of many Belgian SMEs. Golle, a company specializing in helping companies in difficulty for over 20 years, had identified the need for an in-depth overhaul of its website to modernize its presence and optimize its natural referencing.

To increase its visibility and the number of requests for support, Golle wanted to set up communications geared towards traffic and conversions.

A completely redesigned website

Woomera analyzed how struggling businesses seek help to determine how best to structure Golle’s offer on the site, and identify the right keywords to optimize SEO via copy.

We then proposed a modernized web design and look & feel and developed the site in WordPress.

Continuous adwords to boost traffic and inquiries

We set up the adwords and built the ads to capture maximum qualified traffic. The campaign is structured on an “always-on” basis, as new SMEs in difficulty unfortunately appear throughout the year.

The result: a more modern site, with much better natural referencing. And above all, adwords, which boosted the number of requests for support. And a happy customer!

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